Resonance™ Proprietary AI Engine

The First AI Marketplace That
Learns What You Like.

No two Bouul homepages are identical. Powered by multi-armed bandit sampling and 7 real-time discovery signals, Resonance dynamically matches customers with verified pros while guaranteeing cold-start impressions for new local businesses.

1. 7 Multi-Signal Vector Discovery

While legacy directories use static paid ad slots, Resonance fuses 7 live signals: Rising Stars, Trending Searches, Search Affinity, Network Graph, Collaborative Filtering, Live Completions, and Verified Social Proof.

7 SignalsReal-Time Parallel Fusion

2. Epsilon-Greedy Bandit (80/20 Rule)

80% of recommendations exploit proven high-converting listings. 20% continuously explores new local vendors, guaranteeing cold-start impressions for newly listed small businesses.

80/20Exploit vs. Explore Ratio

3. Keystone Discovery™ Parallel Testing

Vendors upload 3 titles × 4 images = 12 parallel variants per service. Resonance automatically tests which wording and photo pair converts each individual user persona without vendor effort.

12+ VariantsAutomated Combination Matrix

4. Multi-Stage Escrow Conversion Funnel

Tracks the full journey: Impression → View → Intent (Chat/Quote) → Escrow Purchase. Algorithms reward real completed escrow bookings, completely eliminating clickbait or fake review inflation.

4-StageEscrow Conversion Attribution
Live Feed Personalization Demo

Watch Resonance Re-Rank Homepages Live

Select a user persona below to watch how the 7-signal algorithm adapts feed rankings, weights urgency vs repeat affinity, and surfaces verified trade matches.

Active User Context:

11:00 PM • Rainstorm • Loadshedding DB Breaker Tripped

Exploit 80% (High Urgency) / Explore 20% (Nearby Electricians)

Resonance™ Dynamic Feed Output (3 Top Ranked Cards)

Rank #1Highveld Electrical 24/7 Dispatch

Signal Weight: Proximity + 24/7 Outage Tag

99.4% MatchInstant Escrow
Rank #2Sandton Master Wireman CoC

Signal Weight: Fastest 15-Min Response

96.1% MatchPIRB / Wireman Certified
Rank #3Emergency Solar Transfer Switch

Signal Weight: Trending Emergency Package

91.8% Match8% Fee Only
Anti-Monopoly Cold-Start Guarantee

No Paid Ad Placement. Pure Performance Meritocracy.

On traditional directories, massive legacy companies buy out the top 5 positions forever. Resonance's 20% Exploration Allocation guarantees that high-quality new local merchants get guaranteed homepage impressions and fair client exposure.

RESONANCE™ DISCOVERY ENGINE

A marketplace that learns what you like.

Resonance is our multisignal discovery engine. It tests different content strategies for each user, learns what performs, and continuously adjusts the feed. No two homepages are identical.

7 Social Discovery Signals
Rising Stars
New services (≤30 days) with bookings already
Surfaces emerging vendors before they're famous
Trending Searches
Matches what the platform is searching right now
Bridges search intent → discovery
Search Affinity
Your own recent search terms → matching services
Picks up where you left off
Network Discovery
Vendors similar to ones you have affinity with
Social graph without needing a follows table
Customers Also Booked
Collaborative filtering from booking history
Classic 'people like you' — purely data-driven
Recently Completed
Services just finished at stores near your interests
Live activity signal
Social Proof
High rating AND high weekly bookings combined
Community validation, not just stars
EPSILON-GREEDY ALGORITHM

80% exploit.
20% explore.

Every session, Resonance samples from the full pool of discovery strategies. 80% of the time it shows you what has worked before (exploitation). 20% of the time it tests something new (exploration).

This means every strategy gets tested over time, and your feed self-optimizes without manual curation. The system learns what resonates with you — then shows you more of it.

80%
Exploitation
Show the best-performing strategies for this user
20%
Exploration
Test a new strategy from time to time
Continuous Learning
Impressions and engagements update ranking signals
KEYSTONE DISCOVERY™

Vendors upload. The system tests.
No manual experiment setup required.

Every service can have multiple titles and images. Resonance automatically cycles through all combinations, learning which title + image pairing converts each individual user.

3-5x
Multiple Titles

Vendors upload 3-5 title variations per service. The system tests which wording resonates with each user.

more title options per service
12+
Creative Combinations

Each title pairs with each gallery image automatically. 3 titles × 4 images = 12 combinations tested in parallel.

combinations tested per service
4-stage
Funnel Learning

Tracks impression → view → intent → purchase. Learns which combination converts each individual user.

conversion funnel tracking